Brit Higgins is a talented photographer based in Milwaukee, Wisconsin. She specializes in capturing beautiful moments between couples and families.
I created a brand identity that visually feels like the moments Brit captures. Life is about growth, especially with your significant other or your family. Brit strives to capture those beautiful moments between loved ones, so I came up with a brand identity that represents just that. While the beauty of the overall logo system is at the forefront, we wanted to subtly add in a nod to photography which can be seen in the centers of the flowers.
Created at Three-Headed Design.
My Role: Creative Director, Art Director and Lead Designer