Art Direction, Brand Identity

In 2014 I started a clothing brand through Kickstarter. I set the bar high but hit the monetary goal. The brand’s name came from my sister’s nickname for me, “oh brother” and was inspired by my dad’s relationship with his Big Brother after his own father passed. A portion of the profits were donated to Big Brothers, Big Sisters as well as the Wounded Warrior Project. Oh Brother Brand ended as I took on more freelance projects.